I was given my first-ever poinsettia this year and it's dying. I've heard my mom complaining that it's difficult to keep these things alive, but I never realized just how difficult. Not that I've tried very hard, but most of my plants gave me a bit more time to fuck up before they died on me. This one has taken about a week and a half to lose almost all its leaves.

I water it. It's in a relatively bright part of the room. What am I doing wrong?!?!*

*Apparently I need to change the imood setting over to the right from 'pretty' to 'whiny'.